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The Video Era of Facebook: New Improved Tools to Get Noticed
According to recent research by Facebook and the Nelson group, using video for marketing purposes enhances your business in a variety of ways. From building brand awareness to boosting consumer intent...
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Live-Stream Content: The Changing Landscape of How We Connect
The number of people using live-stream content apps is steadily growing. Live-streaming can be used to share anything from a cooking recipe to a CLE webinar and its versatility can be harnessed in...
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Lights, Camera, Action! Live on Facebook!
While videos are playing an increasingly larger role in the world of online marketing, posting recorded ones on your social media site isn’t necessarily enough. Live streaming, as opposed to recorded...
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5 Ways Video Can Build Your Law Firm
Videos are taking over the web. From hilarious viral vids to baby home movies to instructional and how-to-do clips, video content dominates since people don’t have to read lengthy pieces of content....
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Press ‘Play’ and Grow Your Firm Using YouTube
Tons of companies benefit from a YouTube channel, even if a company doesn’t generate its revenue from the video sharing website. Each day, Americans cumulatively watch enough content to equal 8,000...
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Give an Insider Look of Your Firm with Snapchat
New social media apps crop up all the time, but few ever become popular enough to stick around for a significant period of time. Snapchat is one such app. Created in 2011 by three students at Stanford...
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YouTube Optimization: Tips to Help Your Videos Rank Above the Competition
With YouTube being the second largest search engine in the world (behind only Google) doesn’t it seem that attorneys without a YouTube channel to represent their firms are at a marketing disadvantage?...
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LiveStreaming Apps To Help Grow Your Firm
In today’s technological world, businesses need to utilize all the tools at their disposable. Businesses interact with many tech-savvy consumers. These customers want information now and in real-time....
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How to Leverage Video to Get Better Clients
Content marketing has grown and emerged as one of the best ways to brand and grow a business online. It encompasses a variety of things such as blogging, social media and the use of videos....
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The Best TikTok Marketing Strategies for Lawyers and Professionals
If your business is struggling with social media marketing, it might be time to try something new. TikTok is one of the newest social media apps out there. Imagine if Instagram, Twitter, and the...
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